Vans @ 5th Ave

The Vans 5th Avenue test store reimagines the retail experience across two floors, bringing product discovery, brand storytelling, and community together. Through 3D design support, fixture placement, and customer flow, the space creates a more intuitive shopping journey while integrating campaign storytelling and navigation throughout the store.

Role: 3D Design Support, Spatial Planning, Campaign Storytelling
Team: Julia Ellinwood, Albert Tien (Creative Direction), Jillian Maddox, Bianca Dadivas (Lead Design)

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